We were asked to reimagine what premium iPhone case packaging can be with the following targets:
1) Follow the guides for merchandizing at Apple stores,
2) Give the consumer easy physical access to the product,
3) Be environmentally responsible,
4) Design for multiple product types, and
5) Allow flexibility for colabs.
The final result?
"Killed it" — Recover, Inc.
Role
Lead on design, messaging, iconography, material specification and structure exploration.
Additional credits
Agency: Cinco Design
Josh Beyer, Account Manager
Phil Meakins, Producer
Nate Garvison, Designer
